Apollo D'or

For this property client, our task was as direct as it gets: generate targeted leads and successfully close the sale of all the apartments and penthouses still available (40 apartments and penthouses).

Because we are always focused on results, we set about finding the best solutions.

Our solution was an integrated one, combining LEADLION's two areas of expertise.

We started the project with the software development phase:

• we rebuilt the static pages to ensure optimal navigation
• we created dedicated landing pages, ideal for the marketing campaigns
• we refreshed the content, with changes to both text and images
• we built new contact forms that are easier to reach

In the second phase, we planned the marketing campaigns as follows:

• thorough research to analyse the aggressive competition
• we developed a complex strategy suited to the business sector and to the end goal
• we designed all the promotional materials from start to finish
• we developed and implemented monthly lead generation campaigns: Facebook Ads, Instagram Ads and Google Ads
• we constantly analysed and recalibrated the campaigns to achieve an optimal acquisition cost for the client