ClassIN
A new Magento 2 online store with a custom premium design and performance marketing campaigns.
About the project
The challenge
Offline, ClassIN is a brand synonymous with luxury. What it lacked before it met us was an online identity to match. With that in mind, we set out to create a first-class digital presence for ClassIN.
The solution
We analysed the situation and decided to tackle the task on two fronts: developing an online store, and the promotion that a premium product range deserves.
Our first move was to build a new Magento 2 online store, equipped exclusively with out-of-the-box functionality. All of this was fully supported by:
- A unique design, created for a full range of top-end devices
- Products with custom options, for advanced configuration
- A complex system for calculating and assigning shipping costs
Next step: we set up the tracking system, so our client could follow conversions and site traffic accurately and at all times.
As a final step, we developed performance marketing campaigns across the following touchpoints: Google Ads, Facebook Ads, Instagram Ads.
What we delivered
- Magento 2 online store with out-of-the-box functionality
- Unique design, created for top-end devices
- Products with custom options, for advanced configuration
- Complex system for calculating and assigning shipping costs
- Tracking system for conversions and traffic
Systems and integrations
- Magento 2 - the store's platform
- Google Ads, Facebook Ads, Instagram Ads - campaigns
The result
All 3 stages ran smoothly, and at the end of them we can be proud of excellent results:
- We launched a platform that is not only high-performing but also distinctive, thanks to a custom design that exudes and inspires a premium feel
- We increased the number of leads by 150%, just by launching the new site
- We strengthened the ClassIn luxury image through campaigns targeted at an exclusive audience
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